Avoid generic titles such as *Managing Director* and think about LinkedIn SEO terms and phrases.

*Watch a video tutorial here: https://vimeo.com/656384607/16811eae77*

Your experience section is much more valuable than simply being a placeholder for your previous employment experience.
Eliminate historical information that does not directly support your current goals. Consider adding separate entries for your company, different training programs (if you offer them), a book that you’ve written, a podcast that you produce, a webinar that you host on a recurring basis, etc.

For additional information: https://www.linkedin.com/help/linkedin/answer/1646