Adding a background image to your profile will make your professional story more visually appealing.

It also helps you stand out on LinkedIn to prospective clients and other members.

A combination of text and photo should be considered when choosing a background image. Your background image should convey the following information:
– Select a photo that communicates your personality and offer. (Do not use generic photos such as skylines and sunsets – boring!)
– Use text sparingly and use descriptive words.

Your background image (photo and text) should communicate *Who* you serve, *What* you do, and *Why* it matters to your customer.

For additional information, watch a video tutorial here: